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  • Steps taken by our team to achieve the best results


    Here's how we make sure your brand succeeds at the point-of-purchase demonstrations.

     

     

     

     

     

    

 

  

 

The various tasks executed by Denise Hobbs Marketing are:


  • Preparation of complete Timeline
  • Development and translation of demo document briefing
  • Contact with 14 in-store demo agencies regarding store lists, dates availabilities and other demo program information
  • Preparation of the shipping list for the POS material to be shipped to each demo agency
  • Day-to-day follow-up with sales force of each area (Atlantic, Quebec, Ontario and West), product managers and
  • Trade marketing department about the various issues that may occur during the booking
  • Daily updates of store lists
  • Weekly follow-up on the upcoming demos for the following week, with updated store lists and demo planner
  • The day of the demo, information on the various issues that occured during the execution and finding an immediate solution
  • Visit stores and take pictures
  • The week after the demo, preparing an update about the different issues that have occurred during the week-end
  • As soon as the first results are available, prepare a Top Line results report
  • At the end of the program, compiling and analyzing the results.
  • Production of final report with recommendations for future demo programs

     

    If you whish to become a leader in your field, you need to execute in-store marketing programs. That's where you need us!
    We make sure you increase your brand's effectiveness at retail.

     

     

    Don’t wait any longer and contact us now to get more information!

     

     

     

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