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  At Home: samples, coupons, promotional offers direct-to-door

  
  This division has been created to allow organizations to inform potential customers, create brand awareness, or spur immediate purchase behavior through the use of our At Home direct marketing service. Direct marketing enjoys certain advantages over mass advertising such as measurability, accountability, efficiency, and higher return on investment. Using Denise Hobbs Marketing to drive your direct to home marketing efforts will guarantee your brand’s success and that you will reach your objectives.

The future of your brand depends on how you communicate, and direct marketing is your most important tool.

Because today's direct marketing processes are so efficient and powerful, a business that does no direct marketing is increasingly rare. Every marketer should consider expanding its use of direct marketing techniques and benefit from them. That’s where we come in line. Denise Hobbs Marketing will provide a turnkey service, a “one-stop shop” where our clients can take advantage of our expertise to generate results and, consequently, profits. With 20 years of experience in the field, we are able to offer a complete service, from proposal to detailed post-program evaluation, focused on the client’s needs and that will yield results in line with our estimates and recommendations.

We listed below some of the different programs Denise Hobbs Marketing can manage for you.

GoCoupons

Pass ‘GO’ and claim your coupons!

This new Denise Hobbs Marketing initiative was launched in January 2009. This program, which offers advertisers incomparable visibility and flexibility, allows consumers to order their real size 7”x4” double sided coupons from the comfort of their home. Coupons are in consumers’ hands in only 5 to 7 days after their free online request and they are 100% accepted in all Canadian grocery, mass and drug stores.

More on GoCoupons.ca !

Door Hang Bags

Want to generate up to 50% trial?

Door hang bags represent quality direct marketing at its finest. Not only can you advertise directly at someone's home, but also the retention rate of these substantial bags is higher than a mailer. Add samples, coupons, recipe books or promotional offers to create your unique direct-to-door marketing program. Door hang bags are hung directly on the front doors of targeted households, based on demographic or product purchase criteria.

More on our Door Hang Bags programs!

Door Hang Cards

Place an ad at the consumer’s door

Door Hang Cards are printed on both sides, and are hung on the doorknobs of targeted households. They can be printed in a variety of shapes and sizes. Denise Hobbs Marketing produces and targets the delivery of door hang cards around retail locations and to specific targeted households across Canada. Specific radius distances around retail locations may be selected. Door Hang Cards can be delivered by FSA, CT, or DA.

More on our Door Hang Cards programs!

Newspaper Polybags

Use this unique delivery approach!

Newspaper Polybags offer advertisers a new innovative way to get a message across, without clutter, with the effectiveness of a full page ad on the front of the newpaper. This media offers extensive targeting capabilities, such as demographic profiling, product and category purchase data, radius delivery around address locations, etc. Not only can you select the newspapers that best fit your consumers’ profile, but you can also target precisely within the newspaper subscriber base.

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Direct Mail, e-mail or SMS

One on one communication

Send coupons, literature or samples directly to consumers. Using our database with access 6 million consumers, we can reach one of every four females in Canada. We also use precision targeting: Approximately 4,500 variables available i.e. demographics, lifestyle, interests, attitudes, social values, behavior profiles, etc… We also offer direct e-mailing and Short Message Service (SMS), where we can reach up to 5 million Canadians.

More on Direct Mail, e-mail or SMS!